Linda Spann
Alumni in portrait November 2026
How do you go from graduating from the University of Graz to helping establish a Styrian bakery in the heart of Manhattan?
In this episode, we talk to Business Administration alumna Linda Spann, who helped bring RYE by Martin Auer to New York as a project manager. She shares how a chance encounter turned into an extraordinary career opportunity, the challenges she faced along the way, and why American workplace culture can be quite different from Austria’s.
We also explore what it takes to step outside your comfort zone, take on major responsibilities, and navigate uncertainty – and, of course, the famous $60 loaf of bread that made international headlines.
You can also listen to the interview on Spotify and wherever else you get your podcasts.
Video: www.unreifundtaube.at
Interview: Carmen Reif-Teubenbacher